The Window Door Dealers Alliance has lined up a number of speakers and sponsors for its 2012 Window and Door Dealers Forum. To be held in conjunction with GlassBuild America once again, the event is scheduled for September 12 in Las Vegas.
The program is tentatively planned to include presentations on word-of-mouth marketing, as well as a session on lead generation featuring Gail Brown of Lead Builders Inc. The forum will once again feature break-out sessions as well, designed to allow smaller groups to have focused discussions and trade ideas on such topics as recruiting and training workers and customer service. This year’s event will also feature a status report on WDDA’s new benchmarking service.
More information on the event, sponsored this year by Infinity by Marvin, Evotech Coatings and Royal Building Products, is available at the WDDA website.